About E-Quity.com

Based in Shad Thames in Central London, E-Quity.com is an overseas property broker offering a selection of well-researched opportunities with genuine investment potential, in some of the most attractive emerging and established property markets around the world.

E-Quity.com offers a range of sophisticated and sensible worldwide property investment solutions for the smart investor. Whether you are looking for income, capital growth, or a balance between the two, our approach empowers you to make sensible, informed decisions about which projects and investments have the best chance of achieving the goals of your investment strategy.

HOW IT ALL STARTED...

While running our sister business, TheMoveChannel.com (something we have done since the year 2000), it became apparent that there was a significant opportunity in the overseas property sector for a credible agent selling unique products in a diverse range of mainstream and emerging holiday destinations and residential locations.

Only a select few agents focus heavily on seeking out products with genuine investment potential; others seem to take every listing opportunity that comes along, or choose from among the same pool of product providers base on which developers pay the largest commissions.

HOW WE WORK

Our experiences with TheMoveChannel.com give us a unique understanding of trends in demand across the entire global property market, allowing us to see opportunities at a very early stage. We also benefit from constant approaches by developers who want to work with us on new investment projects that have yet to hit the UK market.

We have a team of product managers and property analysts that are constantly dealing with inbound representation requests from developers, as well as filtering the many projects we come across as a result of our research processes, exhibition attendance, overseas travel and other marketing activities. All projects are assessed to ensure that they will deliver investment returns while satisfactorily balancing risk against reward.

Our multi-stage approval doesn't always make us popular with developers, as we ask a lot of questions that many agents don't, but the process is designed to ensure that the projects we take on serve the interests of our client base and in doing so, help us grow as a business. No projects are taken on without going through a full due diligence check, as well as ratification by a 3-person investment committee.

CLIENT ACQUISITION STRATEGIES

Although we market our projects to a very large existing database, are constantly working to increase the size and quality of our client base in order to maximise the profitability of our efforts. Below are some of the activities that we focus on:

Exhibitions
E-Quity.com attends a range of consumer and investment focused exhibitions, including Homebuyer, Property Investor, A Place In The Sun, Homes Overseas, Invest In Property. We also attend some of the lesser-known regional and local investment exhibitions, as well as attending some international trade fairs outside the UK.

Print advertising
E-Quity.com subscribes to almost all property investment and overseas property consumer magazines. We are therefore well suited to judging which of these is most likely to have a suitable readership for any given product. Following selection of suitable titles, advertising is then focused on a mixture of brand building and highlighting specific investment products.

Local Advertising
From our location on the fringe of the City of London, we are well placed to identify and promote ourselves in the right publications to attract the attention of workers in the financial sector particularly during the annual bonus periods.

Seminars
Our new office in London Bridge has seminar space with full audio visual capabilities. This is used regularly to host small, focused investor seminars that allow us to get face to face with investors and strengthen our client relationships.

Introducer Network
By working with a network of introducers, resellers and sub-agents, we are able to extend the capacity of our sales force exponentially. We are rapidly selecting preferred partners in a wide range of countries around the world, who used complementary promotional activities online, locally and internationally. The development of our network is based on a strategy of delivering high quality products in a first rate information format and maximising payouts to our distribution partners for succesful sales.

TheMoveChannel.com Promotion
E-Quity.com indirectly benefits from any promotion of TheMoveChannel.com, which includes search engine optimisation, pay per click listings, affiliate marketing, PR and magazine contributions and a variety of E-CRM techniques.